The Five Fools You Meet In Social Media Marketing
Hey! Welcome to another free training drawn from my Social Media Results System.
In this video, I teach:
- What’s the key differentiator that creates winners in Social Media?
- What are the 4 most important things YOU bring to Social Media?
- What’s the best approach to learning and mastering Social Media Marketing?
- How can you sell in Social Media without turning people off?
- How do you really connect with your Social Media audience?
One thing it ain’t is boring…
I admit to some of my life failures and what I’ve learned from them. (Hey! Successful people fail a LOT first before they succeed!)
And I issue a challenge to you and the Social Media industry that’s going to really rub some people the wrong way. Stay tuned for that at the end!
If you like this video, please consider emailing people about it, or using some of those social buttons on the side of the video to share it in social media.
If you have any feedback or questions, go ahead and leave a comment below.
Thanks!
Brian Carter
The Social Media Results System
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Very interesting!!! And funny!!! Thanks for revealing some personal stuff that other people might be too afraid to tell.
I had one question though— do you have more guidance on creating a brand? I’m not sure where to start.
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duuuuuddde. you are a trip. I’m doing some social media for my surf shop here http://www.facebook.com/pages/Monterey-CA/On-The-Beach-Surf-Shop/73833237461
if you get a chance let me know whawt you think
we’re doing pretty good but always open to new ideas!
i’m sending this to some friends. keep rockin. and make more videos!!!
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Hey Brian, This is the first time I’ve ever seen your teaching. What can I say? I LIKE you! A lot!
Thanks,
Ashley -
Very nice I enjoyed it very much.
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Sheesh! That’s a pretty awesome free video… high quality, funny, love the stories, and you definitely make me think about my social marketing. That’s what going to go do right now. I’m post another comment when I get my thoughts together. But for now, THANKS!
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FROM BRIAN
[blush] Thanks Ashley!
Thanks George! I appreciate it. I put a lot into it- my goal is to educate and entertain. I look forward to your questions!
Steve, I’ll check it out and message your Facebook page.
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AwesomE!!!!!!! I like how you break concepts down and illustrate them with stories and jokes, and you’re very likable! A fresh voice in social media, and I enjoy the video approach. Looking forward to seeing more!
Dana
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FROM BRIAN
Ahh- oops I missed your comment yesterday, Leyla
Here you go: Creating a brand is a really different process for entrepreneurs vs. large companies… but it sounds like you’re doing it for yourself. So try this:
1. Look at your industry and your competitors. Name the brand of each, as you perceive it, in one sentence.
2. Look at yourself, your uniqueness and what you offer that’s different. Put that in one sentence.
This is best expressed as values and aspirations. What do you care about and what are you trying to achieve? What do you deliver? How do you help people?
Once you have a core elevator speech about your own brand, the rest of the branding (images, copywriting, slogans, testimonials) is chosen from there. Let me know if you have any questions about that process. Dana: Thanks! I love doing video teaching! In person is great too, but online I prefer video.
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Congratulations Brian! You have produced something truly unique here and also as well, you’ve done what most educators need to learn to do in the red ocean of media noise, address serious issues in an entertaining and engaging way. You should contact TED and do something similar at one of their gigs. I am sure it would rocket your audience figures and when TED see this you will definitely get the opportunity.
This ROI issue is really ‘to boldly go where no SMMer has gone before!’ Count be in! Personally I was down already with most of the content thank God but what struck a nerve with me is a personal issue, I am too much of a client-ball-breaker, I get so frustrated with suites not accepting that which I’ve been working toward since 1996, that I prefer to jettison them, rather than convert them.
So you have inspired me to make a fresh attempt to ‘be gentle’ and see if I can complete my own Brand Jigsaw by actualizing ROI to the level of the non social savvy suit.Looking forward to receiving your inevitable sales pitch, you social stealth seller you :p
That’s All Folks!
Midasjohn
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PHEW that was awesome. I market some interesting to say the least art and what you said about branding relaly hit me- i need to work on that and the conversion piece i think. thanks for the info!
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You crack me UP! Thanks for the awesome information!!!
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carino!
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very nice
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cool dude
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Brian,
Thank you. Enjoyable and informative.
You said little to nothing, though, about analytics, conversions, and ROI. Do you address that in your materials?
Thanks,
DW
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